Website Cookies - I : What are Cookies?

You’ve seen the pop-ups: “This site uses cookies to improve your experience. Please accept cookies.” But what exactly are these 'cookies' & what do they do?

It’s true, cookies do improve your experience. They function as the website’s short-term memory. Imagine every time you add something to your cart and click away, it disappears, or each time you load a new page on Facebook, you have to log in again. Without cookies, the online world we know today wouldn’t exist. With each new click you make, cookies help the site identify you as the same person.

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